How To Mean Something
Live Emulation (?)
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HOW DO YOU ENSURE YOUR MESSAGE IS NOT JUST HEARD, NOT JUST UNDERSTOOD, BUT ACTUALLY MEANS SOMETHING TO YOUR CUSTOMERS? HOW DO YOU ENSURE IT STIRS SOME KIND OF EMOTIONAL RESPONSE IN THEM, INTERESTS THEM OR MAKES THEM THINK?

On December 8th an expert panel explored how marketers can use multiple channels to really mean something to their customers. Hear their views on how can you do more than just reach your customers and be intelligible.

During the live interactive webcast, viewers sent questions to the panellists. Plus, posted comments to share what other viewers from around the world were thinking in the live opinion feed. With live polls and free downloads, this was an interactive discussion with a difference.

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